EAT LIKE A GREEK®
authentic Greek-Mediterranean gastonomy
A TAILORED GREEK PROGRAM
FROM A TO OMEGA
EAT LIKE A GREEK® is a concept, designed to introduce and promote authentic Greek products at the point of sale, tailored to the profile of the partnering supermarket.
We help retailers implement a Greek in-store experience for their customers and establish a line of authentic Greek products highlighting small.
Greek foods are very popular among consumers across the globe, yet they are way under-represented at the shelves of most grocery chains.
The introduction of a basket of authentic Greek goodies through the EAT LIKE A GREEK® campaign creates excitement and promotes customer engagement with the products and the people who produce them.
360° APPROACH
EAT LIKE A GREEK® is tailored to your store's profile. Implementation typically includes:
• Greece-themed store signage
• “Story & nutrition” focused signage about the products to create customer engagement
• Merchandising plan
• Assistance with in-store tastings & cooking events
• Trip giveaways
• Unlimited content about the products, how to pair, recipes, nutritional advice and more to use in store and in social media
• Greek music to play during store events
• Full plan for additional events such as “A Greek Breakfast”, Greek Wine & Cheese hour”, “Olive oil tastings” and others